Social Media Manager Myths Busted

I hear crazy things about my job aaalll the time. Have you heard things like this before:

“Social media managers don’t make any money. It’s not even a real job.”

Or

“You will be tethered to your phone 24/7 if you get a job like that. It doesn’t sound very relaxing to always be on call.”

These are just two of the common myths I hear people talk about when discussing the job of a social media manager. Let me tell you a little something right here, right now, these are both NOT TRUE! Let’s break it down, plus I add in a 3rd myth:

1.) There is no money to be made in social media: I am living and breathing proof that there is money to be made in social media, and a lot of it! Some of the older generation tends to have a hard time seeing jobs from home as “real” jobs, but that is not something you are probably going to change, so don’t even worry about those opinions. When you are making more money than them and working way less hours, it won’t matter anyway, will it? While it is true some businesses have not yet gone over to the remote work side of things, even for their social media managers, there are PLENTY of businesses that have, and they are just waiting on you to make them a proposal and help them grow their online presence. In my course, I will teach you exactly how to pitch local businesses, and where to find nationwide jobs online. We will talk about proposal letters, what to include in a contract, and how to network with others to get that all important first client. I tell you exactly what I charge and why, and help you come up with your own pricing structure.

2.)You will be tied to your phone 24/7: Definitely not true, but totally up to you! While you do need to be available to your clients for problems and issues in a timely manner, no one expects you to be chained to your phone or computer 24/7. As long as you set expectations ahead of time when creating your contract, you can choose when your “office hours” will be, and how long is an appropriate amount of time to answer a client back. I discuss all of this in my course, and even give you a “day in the life” example of what a day looks like for me.

3.)You have to be an expert in Social Media to do this job: FALSE! While you DO need to have a basic understanding of social media/have experience using your own profiles, it’s not a requirement to have years and years of high level experience to do this job well. My e-course gives you lots of tips and tricks as well as social media best practices examples to make sure you are at the top of your game and can impress a client. Then it’s just making sure you learn a little bit every week so that you are constantly staying ahead of the ever changing curve.


Don’t let these myths stop you from doing something you want to do. You CAN work from home, you CAN work part time but make more than a part time salary, and you CAN make your own hours. I teach you all about it inside my e-course, Social Side Hustle. The pre sale is currently going on until November 3th when the course will officially launch. Check it out now! 

Superhero 5k Race Recap 2017

Our neighborhood hosted a 5k last weekend so of course Bobby and I had to participate. We got to sleep in to a reasonable time and just drive to the front of the neighborhood to run. I’m all about convenience so I was excited to run it!

What I was not excited about was the weather. While it wasn’t hot thankfully (low 70’s) it was 100% humidity, which was absolutely brutal. But I’m getting ahead of myself, let’s back up!

I slept in until 6:20 which was nice for a race morning. We got up, ate breakfast and got ready, then woke Emma Kate up. My parents came to watch her while we ran and they met us at the front of the neighborhood where the race was starting.

They played on the playground with Emma Kate and were at the finish line when we crossed so it worked out well. Anyway, this was a very small race, and it was admittedly weird that a “race course’ was through streets that I regularly run during the week. Our neighborhood is huge, so I was bummed to see we would be making two loops around the same streets (I knew I would get bored). Oh well, it’s just 3.1 miles I thought to myself. The race was chip timed, but what I didn’t realize until after was that there was no starting mat, so everyone’s gun time was the same as their chip time. I started towards the back, and had I known there was no starting mat I would have started closer to the front, because my time is about 3 seconds off because of this.

So we started promptly at 8:00, and my goal was to keep a sub 9:00 minute pace which I thought was reasonable in the weather conditions. (Had it been less humid I would have shot for sub 8:45 for a PR.) Bobby took off and was way ahead of me, and I just got into a groove listening to my music and running this familiar course. I made the first loop, and Bobby passed me going the other way. We high fived, and I was still feeling good, keeping about an 8:45/8:50 overall pace for the first 1.5 miles.

I hit mile two and was POURING sweat. It kept getting in my eyes and burning, and I kept wiping my eyebrows and forehead but there was so much of it that it really wasn’t helping. I knew I should have worn a visor and was cursing myself in that moment for forgetting. I kept hanging on to my pace until I got to about mile 2.5. I looked down and realized I was running a 9:20, and I was barely hanging on to that.

I pushed as hard as I could and got it back down to right around a 9:00 mile pace, and started getting that awesome nauseated feeling you get when you are pushing really hard. My face was on fire and I just couldn’t push any harder than I was. I made the last turn and saw the finish line and my family.

I crossed in 27:39, but I estimate I ran a 27:36 with the delayed start.

My PR is 27:13 but was in 50 degree weather and very low humidity, so I think with another chance in better conditions I can beat my old PR, which is encouraging.

This is my “leave me alone I need to keep walking so I don’t puke” face.

Finish line hugs are the best.

Bobby did really well. He ran a 23:13, which is 3 seconds away from a PR!

We were both super thankful that one was over, but still had a good time.

After the race, Bobby jumped in the pool fully clothed, and Emma Kate played on the playground before we all went to change and hit the pool. It was a great day and a fun time!

Social Side Hustle: 21 Days to Becoming a Social Media Manager

It’s finally time you guys! What I have been promising for months now is finally done, and the doors will soon open for my e-course which is all about making money from home in social media. This course is for you if you want to work form home part time OR full time, learn how to automate work so that you are working SMARTER and not HARDER, and want a better life for you and your family.

I grew up in a very hard working family. It was instilled in me as a small child that you have to work hard to get what you want in life. While I still believe this to an extent, a lot of us have a tendency to take this a step too far. It hit me one day when I was complaining to my husband. I vividly remember saying to him: “It’s just not fair. I work SO HARD but don’t seem to be getting anywhere. I work way harder than XYZ, and they are doing so much better than me.”

Wow.

So much to digest in that simple sentence.

First I want to point out this isn’t a jealously thing, I am truly happy for those who are happy and successful, this was about me being really hard on myself and trying to “earn” my way to success. I thought that the more hours I put in, the more I focused, and the more sacrifices I made, it would all add up to success on my part. I mean, that’s the “rule” right?

Wrong.

While this is true for some people, what if I told you that you could be successful WITHOUT working more hours, without killing yourself and wearing yourself down, and without stressing about what to do next?

Work smarter, not harder.

As a social media manager, I have figured out a lot of ways, mostly by experience, research, and the knowledge of others, that have allowed me to work this way. I now spend way less time working than I did when I had a 9-5, but I am making more money, AND I get to work from home. How?

A lot of reasons. Not something I can share in one single blog post. Sure there is front in work, but once your processes are all set up, you can use tools and systems to your advantage and work smarter, not harder.

That’s why I created Social Side Hustle. Sure, you could spend years (like I did) spinning your wheels trying to crack the code, and sure, you would eventually figure it out because you are a smart cookie, OR, you could take my course, and learn everything you need to know to work for yourself from home, all in 21 days or less.

I will be sending out emails next week announcing my pre-sale, free webinar, and my launch, so you won’t want to miss it! Make sure you are on the list by signing up here, and you will also get a free social media manager checklist.

Get ready to work smarter and not harder!

 

September 2017 Goals

August really got away from me y’all. Honestly, I’m not complaining that it’s gone because it was SO HOT. It’s too hot to even go to the pool because the water isn’t even cool. September is still stifling, but brings the hope of some temperatures in the 80’s at least (I hope!) Before we look at my goals for this month, let’s see how I did in August:

1.) Research and get ready for the cruise: A+ Yes! I spent some time doing research and have a plan for each day. HOWEVER, with hurricane Irma, I’m not sure what is going to happen to our cruise or ports. Sad times.

2.) Workout 5+ days a week: C- Yall. This ecourse is sucking the life out of me. I’m SO excited to share it with you, but it is so draining and taking up so much time. I worked out 3-4 days a week this month but not five. I’m working on it.

3.) Set a date for my course launch: C- I’m close guys. I’m about 85% done. I WILL go out on a limb and say by the end of September, but I don’t have an exact date yet. I wwiisshhh I did. I just want it to be perfect.


September Goals:

1.) Launch my course: Self explanatory, no?

2.) Organize and de-clutter: I realized after living here close to a year (woah) that I have WAY too much stuff and really need to get rid of things. If I haven’t used it since we moved in, I probably don’t need it.

3.) Workout 5 times a week: Giving this one another go. I can tell a difference in the way I look and feel that I need to workout more.

As always, I feel you have a better shot at reaching goals when you can print them out and see them all month. Be sure to snag your free goal and fitness tracking printables here.

Happy September everyone!

QOTD: What are your September goals? 

My Top Twitter Tips

Some people recently have been wanting to shy away from Twitter and say it’s not a valid platform anymore, but I totally disagree. Not only is my following continuing to grow, but I have gotten several Twitter only paid campaigns from brands, gotten paid to host and participate in twitter chats, and have had larger brands tell me they want higher Twitter numbers before they would work with me. So in my opinion, building up your Twitter presence is a good idea.

The first thing you need to remember about Twitter is that you need to be a real person and follow, like, and retweet other people’s stuff, don’t just post your own things. Remember the 80/20 rule, only post 20% of your own content and 80% other people’s, This can be interesting articles, questions, rewteets of recipes, blog posts, sales from stores, etc. While I do automate most of my Twitter posts, I also go in daily and like, comment, and retweet live so that I am interacting in real time with people as well. Even just spending five minutes a day doing this can make a big difference. 

Also, you want to make sure you spread out your tweets to different times of the day. Remember time zones, so only posting in popular times for your time zone is doing your account a disservice since the lifespan of a tweet is so short. While there are certain times of day I focus more on, I try to spread things out and then check my analytics in Sprout Social and see how those posts performed. 

Earlier I mentioned that you need to follow other people. You don’t want to be that account that has 30,000 followers but you are following 100 people. So how do you find the right people to follow who may potentially follow you back? First, Twitter is great at suggesting accounts you may like, so check the sidebar first. Then, do a hashtag search for a tag that has to do with your brand or things you post about, and find people who also post about the same things. For instance, I could personally search hashtags like “Disney, runDisney, fitness running, momblogger, travel, cruise, vacation” and the like. Not only do you want to follow these people, but you want to follow THEIR followers, because those are the people most likely to follow YOU.

I mentioned Twitter chats earlier. These are a great place to get new followers, find like minded people for you to follow, and to just get some exposure in general. A Twitter chat will take place at a certain time and day, and will have a hashtag you should include on every single tweet you post during the chat. That way, other chat participants can find you, reply to you, and follow you. Make sure you talk with other participants, answer the questions the host is asking, and try to be useful if the topic is something you know a lot about. I LOVE using GIF’s in Twitter chats, they are fun, and a good way to be seen when there are tons of tweets in a hashtag feed. 

Another tool I would recommend utilizing on Twitter is Twitter lists. Here you can create separate lists of people you follow, and break them down however you want. If you wanted a list of only runners, you could create that, and then whenever you wanted running content to like or retweet, you just have to go into your list instead of scrolling through your whole feed which will have irrelevant information. From your profile, you should see a button near the top going across the menu that says “lists”. Here you can add lists, and also see what lists you are a member of (ones that others have added you to).

Also, pay special attention to your profile. Here you are given a profile photo and a header/cover photo so use this space wisely. Also be sure to add in your website or link to subscribe to your email list or get a freebie on your blog.

Did you know you can also pin a tweet to the top of your profile that will never be pushed down? Write a tweet you really love, maybe one that links to something important to you, and pin it as long as you like. I switch these out every couple of months. All you have to do is click the drop down on the top right of any tweet, and you should see the option to “pin to profile”. That’s it!

One more tip I use, and I will be honest and say I don’t do it all the time because I lack the time for it, but I personally like to send a tweet thanking someone for following me. Now, before I get flamed for saying this next thing, note this is JUST A PREFERENCE. But I absolutely loathe the automated DM’s I get when I follow people saying “thanks for the follow, you can also find me here here and here.” While I love to automate things, in this instance, I think a personal thank you goes a lot farther in people’s minds than an automation. Again, just a preference.

Download my FREE social media manager checklist and automatically be put on the list to get news on the launch date of my e-course, Social Side Hustle, how to make money as a social media manager, as well as info on pricing and bonuses!

Be sure to check my Facebook page tomorrow afternoon for a video going more in depth into my Twitter strategy!

QOTD: What is your favorite social media platform? Why? 

August 2017 Goals

And just like that, my birthday month is over. So sad! To keep myself occupied, it’s time to start getting excited about fall! (Even though around here “fall” means temps in the upper 80’s as opposed to the upper 90’s!) I’m so ready for football, a crisp fall breeze, and pumpkin spice lattes (YES I said it. Don’t hate.) Anyway, let’s take a look back at my July goals and see how I made out before looking ahead at this month’s goals:

1.) Work on my e-course at least 4 hours a week: A+ YES! I worked on my social media manager e-course 5-10 hours a week, and got a lot accomplished! I am by no means done, but I am chipping away at it. I can’t wait to release it!

2.) Workout 4-5 times a week: B+ There was one week I only worked out three times because I hurt my back, but otherwise, yes I have been doing much better with this, and planning ahead is what has really helped me so there are no surprises.

3.) Clean up extra room: F Big fat fail. Not only did I not clean it, but my parents brought even more furniture that we stored in there so now I can’t even get in the door. Oy. Another day, another day.


August is going to be a great month, I can already tell. I have a good attitude about my workouts and the possibility of cooler temps coming in the next two months, as well as my course, and then our cruise in September! Here are my goals:

1.) Research and get ready for the cruise: We are cruising to all new ports, and on a cruise line I haven’t sailed in almost ten years. I hate not knowing things, so I want to make sure I have a plan for the sea days and port days. I know if I’m not prepared and feel in the dark I won’t relax, and I DEFINITELY need to relax on this vacation, so this is a priority.

2.) Workout 5+ days a week: That’s right. I’m bumping it up. last month it was 4-5 days, and this month I want 5+ days. I expect a lot from myself and know I can deliver if I really want it, so here goes nothing!

3.) Set a date for my course launch: Setting a date for a course or book launch is very scary, because you are promising people it will be ready by a certain day. I’m not to the point where I am ready to nail down a day, but want to be by the end of the month at the latest. So scary but also exciting!

Looking for a way to help you reach your goals? I have always found that having them printed out and taped to my mirror or refrigerator help me. Click here to access my FREE fitness and goal tracker printables.

QOTD: Do you have any goals for August? Name one!

June 2017 Goals

Happy Summer! Even though I have been doing it for weeks already, you are officially cleared to wear white jeans, mmkk? Smile How did you do with your May goals? Let’s take a peek at mine before looking at my goals for June (How is it June? Next month will be the SECOND HALF of 2017!)

1.) Eat Salad 3x’s a week: C+ I did great on this the first 2.5 weeks of the month, but then I went out of town, and then came home and was playing catch up before going out of town again, and my diet just wasn’t the best in those in between times. However, even though it’s a new month I am still trying to eat salad 1-2 times a week.

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2.) Organize my guest room: Done about as much as I can do. We just need to figure out a good storage solution. I give an A-. It’s all organized but still looks cluttered to me. I found some Disney socks when I was cleaning, which prompted me to search for more on Amazon. How cute are these?

3.) Lose 4 pounds: This one is interesting. After the 10 day cleanse with Advocare, I lost 3 pounds. Then I went to the food and wine conference, had my least favorite “time of the month” and gained two pounds (says the scale). Now It’s saying I lost two, but I look thinner than I did before so maybe I gained muscle? We will see when I do my final 24 day challenge results next week. So I will say B- for now.

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Now let’s take a look at June:

1.) Get my pre sale for my new course up and running: That’s right folks! I have had a new digital product in the works for a couple of months, but content creation has been slow going with my busy schedule. I figure if I put it here as a goal for all of you to see, then I have to do it, right? I have my outline done, I just need to fill in the gaps and get my sales page going, then record all my content. Nothing, right? (haha)

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Emma Kate is excited about my course presale

2.) Read a book: I find that in the evenings I either mindlessly watch TV or mindlessly scroll through social media, and I prefer to be more intentional with my time. I love to read, but it seems to be the first thing that gets crowded out, so I’m making it a goal to read a book this month!

3.) Make at least two new brand connections at BlogHer17: That’s right! I am attending BlogHer in Orlando this month! I have always wanted to go but could never swing the cost of ticket, flight, and room. However, thanks to it being in Orlando and the generosity of BlogHer, I am able to make it happen. I can’t wait to meet new blogger friends and also make some business/brand connections.
I'm going to #BlogHer17 in Orlando!

Looking for a way to keep track of your monthly goals or fitness progress? Download my FREE fitness and goal tracking printables here.

March 2017 Goals

Whew! I know February is a short month, but I can’t believe we are already getting so far in to 2017! Once again, it’s goal check time. Don’t forget about them until December and then try to cram everything in. No, no no, stay on top of things, take action steps, and you can do great things! Lets take a peek at how I did in February and then jump into March.

1.) Track my food intake 1-2 days a week: D- Yall, I did this for about a week and then life happened. It’s totally my own fault, as I had vacation and other events to attend, and it is showing on the scale. That was the biggest reality check for me coming home from my Disney trip. I am adding this one to next month because it’s important to me.

2.) Take Emma Kate to Disney: A+ Yes! Not only did Bobby and I take her to Disney, but then I took her back again with my parents for the day. So much fun! We went to the Magic Kingdom and ate at Crystal Palace. We rode rides, sang Let it Go at the Frozen Sing Along, and then she fell asleep on the way home. The sign of a good Disney day I tell you!

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3.) Time Block My days: C- While I do a good job of using my planner for special events and things to remember, I didn’t time block as well as I wanted because some days I didn’t know what I was going to do, and some days included random things happening outside of my control that threw me off of my timing/lists. I think what works better for me is making a weekly list and scratching things off that HAVE to be done, then have another list of “would be nice to get done but not the end of the world if it doesn’t”. We will see what happens in March.

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March 2017 Goals: Yall, February was wild for a few unexpected reasons, so I’m really hoping for a calm and quiet March. I feel like I was totally out of whack all month and had a hard time staying on task. This month is going to be all about FOCUS and not getting side tracked.

1.) Track my food 1-2 days a week on My Fitness Pal: I have gained back a few pounds that I lost in the summer and this frustrates me since I worked so hard to lose them. This month it’s back in the saddle with counting calories a couple of days a week to keep myself in check. This is NOT something I obsess over daily, but needs to be done some in order to stay on task (for me, personally).

2.) Orange Theory twice a week: Last month, I skipped Orange theory three times due to different reasons, and I CANNOT let that start becoming a habit. Back to my twice a week workouts with them to get back in the swing of things for March.

orangetheory fitness

3.) Put Together my Bar Stools: I know this one sounds silly, but we finally bought bar stools for the kitchen and they are currently in boxes in the foyer. I just keep pretending they are not there. I am so behind from being out of town, I just don’t have the time at this moment to put them together, but they WILL get done this month!

Remember that the best way to reach your goals is to have action steps so you have a path way to success. Also I believe in printing or writing out your goals so you SEE THEM all month. You can download my goal and fitness tracking printables for free HERE. Good luck!

fitness and goal tracker

QOTD: What are your goals for March? Did you complete your February goals?

How to Start Running Even When You Hate It

I have been running for several years now, and have gone through many ebbs and flows with my running love affair. There have honestly been more times when I hated running than times when I liked it. I know that sounds like a horrible thing for a “runner” to say, but for me, it’s the truth and I’m owning it. I would much rather sit on the couch and watch Hulu than go outside and sweat, be uncomfortable, and bored for an hour. However, the things I do love are the benefits of running. For me, running is just the necessary evil to get there.

how to start running

I love the post run high, the extra energy it gives me, the calorie burn, and the competition aspect. I love the comradery with other runners, the race expos, and the bling. Some of you may be nodding right along with me, especially the beginners who feel like it will be impossible to ever get up to a “far/long run”, or feel like they love it. Unfortunate reality: you may never actually love it. However, that’s ok! You have two choices: 1.) Find something else to do 2.) Do it anyway because you love what it GIVES you, even if you don’t love the act of actual running.

I’m here to give beginners my best advice if you decide you do want to try out the running thing (even if you are currently hating it).

1.) Make a list: What is it you are hoping to accomplish with running? Why did you or do you want to start? Sometimes having a clear and concise reason can help get you moving when you want to take a nap instead. Maybe you want to lose weight, or maybe you just need some alone time. Some people start running to be social with a running group, and some want killer legs. All are valid reasons. You as an individual need to have a goal or focus on WHY you lace up or it may be stuff to stick with it.

2.) Start Slow: Trying to do too much too soon is not only overwhelming (and dumb! Injuries suck!) But it can cause you to give up before you have even gotten started because it seems too hard. Gradual build ups are best mentally and physically. Start with a walk and throw in a few 20-30 second jogs every now and then. Count mailboxes. Tell yourself you will run for ten mailboxes then walk for 20. Get creative but don’t over do it trying to get results faster.

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3.) Schedule your runs and keep track: I am a numbers nerd, and seeing my progress on a piece of paper (or in a spreadsheet for you non paper people) makes me want to keep going so I don’t “lose” my progress. Keep track of how long you go for, and your time. Also be sure to schedule your runs into your planner (or Google calendar, whatever my tech savvy friends are using these days), so that you will actually do it. Heck this blog started because I used it as an accountability journal. I said I was going to run in a blog post, so then I knew I had to follow through.

I have a set of free printables you can download and print out to help you set goals and keep track of your fitness if you want to check them out.

4.) Talk to a running friend: For some reason, we humans like talking to people who have gone through a hard thing that we may be currently dealing with, and have made it out the other side. It’s comforting to know we aren’t alone, and that success is possible. Find a running friend or online buddy who has accomplished a certain goal you want to reach (a time goal, distance goal, whatever!) and pick their brain. It will give you confidence you keep going!

5.) Picture that end result and just do it: I know this seems pretty basic, but it’s just truthful. Think about why you are doing this, then suck it up buttercup and run. You will feel better when it’s over. I have never regretted a run once I was finished. That’s a true story.

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Note: There are people who just LOVE running, and that’s awesome too! There have been times in my life I was that person, but overall, I have to really psych myself up for the actual run portion. I much prefer the results, the social aspect, the races, and the bling as mentioned before. We are all unique and different and that’s what is awesome! This post is not meant to knock anyone who truly enjoys the act of running, but instead to motivate those who are struggling some (or most) days.

The Best Blogging Resource Tools To Make You Money

I have been blogging for a long time now, but am a perpetual student. I literally learn new things every day, and that is what I find so fun and fascinating about blogging and social media. I have been lucky enough to make money from my blog over the years, but have recently stepped up my game to make my blog even more profitable. I feel like there is plenty of space for everyone in the blogging world, and didn’t want to keep my methods to myself.

blogging resource to

So, I decided to create a Resources page for my blog, giving you the best blogging resource tools, and pin it up in my menu bar for easy access. When you click that link, you will be taken to a page that lists out (and links to) many of the tools, programs, and websites I use to keep my blog running smoothly. I will constantly be updating it I’m sure, but it’s a great start for someone not sure what they could do to take their blog or social media accounts to the next level.

resources

RELATED: Get my FREE Social Media Manager Checklist

While I won’t go through every single one here as the descriptions on my resources page are pretty straightforward, I did want to gush a little about my new favorite. If you subscribe to my email list then you already heard about this (and are hopefully using it!)

I have recently been loving using Link in Profile for my Instagram account. (<—Affiliate link) For years, whenever I had a blog post I wanted my Instagram followers to know about, I would post a relevant photo, tell everyone to go to my profile and click the link to be taken to my blog post. That’s definitely a great thing to do and a way to boost traffic, but I got frustrated with having to go in and change that link every single time I wanted to redirect it to a new post. With Link in Profile, you don’t ever have to do that again (Halleluiah!)

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You have ONE link that is forever in your Insta profile, and when people click it, they are taken to a page with all of your photos that have links associated with them. From there they can choose what blog post to go to. (Below you will see my most recent Instagram photo that has a blog link attached to it. On this page you can scroll down and see more photos and click more links!)

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It’s awesome, super easy to use, and a great value for the price. During the free trial, I saw a huge uptick in traffic being referred from Instagram to my blog. (YES I said free trial! What are you waiting for?) It’s definitely been a game changer and time saver for me.

You will find links such as this on my resources page that can be a game changer for you, too. As always, feel free to email me at [email protected] if you have any questions. I love hearing from you!

 

PS- Can you take 10 seconds and fill out a poll for me? THANK YOU!

QOTD: What tools would you add to my resources page?