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Through Heather's Looking Glass

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What’s Beautiful

May 10, 2012 | motivation, running, Uncategorized

Under Armour: What’s Beautiful . . . You!

When you decide on a goal for yourself, do you follow through with it? What makes it worth attaining, and what helps you along the way? What if I told you that you could have support, accountability, and possibly win really cool prizes, like being one of the faces of Under Armour? Motivation enough for me!

Under Armour has just launched their What’s Beautiful campaign. This thing is big. REALLY big. It’s pretty awesome too. All you have to do is sign up online (free!) and announce a goal. It can be any goal from running your first mile to completing an Ironman or losing five pounds.

This will last for nine weeks, and at the end of it, Under Armour is choosing a handful of women to basically be the faces of the brand. REAL woman, reaching real goals.

I love it. I believe true beauty lies within. In your drive and determination to reach for the stars. In your hopes and dreams, to be the best version of yourself that you can be. Are you what’s beautiful? YES!

Have I already signed up? Heck yes! So what is my goal you ask? My goal is to run a 27:00 5k. It will actually have to be a training run and not an actual 5k because racing season is pretty much over here. I know it will be hard, but I also know with the help and accountability of the campaign I can do it.

This goal is important to me because last year my 5k personal record was a 27:18. It was on a hilly and hot course, and I was so close to hitting that sub 28:00 mark I had coveted for so long. This year, due to a lot of half marathons and a stress fracture, I only ran one 5k and I was not in the best shape to do so. I don’t want another year to go by before I reach my goal, I want to do it now!

I placed in my age group last year, but didn’t reach my goal of a sub 28:00 5k

I plan to reach my goal by doing the following:

1.) Run 3-4 times per week, with at least one speed workout on the treadmill

2.) Lift weights for a stronger, healthier (injury-free) body

3.) Practice yoga at least once a week to help keep my body limber and flexible

4.) Cross train at least once a week to keep my body guessing and to be overall more healthy

Here at Running With Sass, you know I value fitness and health as well as looking cute while getting fit. Under Armour has an amazing line up of apparel that can help you look great while training for your goal. Personally, I am loving the idea of the slash capri, the Armour bra, and the charge RC storm running shoe. These products look super cute and I am sure they would help me on my way to my goal.

So you want in on this awesome project? Have a goal in mind? Go sign up on the Under Armour website and get going! If you aren’t sure what goal you want to achieve, go to the website and search through some of the other participants’ profiles for some good ideas. Create your own profile, and start the challenge today and show the world you are beautiful!

Not to mention, you can win some of this awesome free gear for yourself! See the rules below for a chance to win a $500 Under Armour gift card. Be sure to leave a comment telling me which of the Under Armour products you want to try! There will be three separate sweepstakes, so come back later for even more chances to win!

SWEEPSTAKES/GIVEAWAY RULES

Rules:

No duplicate comments.

You may receive (2) total entries by selecting from the following entry methods:

a) Leave a comment in response to the sweepstakes prompt on this post

b) Tweet (public message) about this promotion, including exactly the following unique terms in your tweet message: “#whatsbeautiful” “#sweepstakes”; and leave the URL to that tweet in a comment on this post

c) Blog about this promotion and leave the URL to that post in a comment on this post. To comply with FTC Guidelines (see http://www.ftc.gov/opa/2009/10/endortest.shtm), entrants’ blog posts must disclose that they are receiving a sweepstakes entry in exchange for writing the blog post.

d) For those with no Twitter or blog, read the official rules to learn about an alternate form of entry.

This giveaway is open to US Residents age 18 or older. Winners will be selected via random draw, and will be notified by e-mail. You have 72 hours to get back to me, otherwise a new winner will be selected.

The Official Rules are available here.

This sweepstakes runs from 5/10-5/21

Be sure to visit the Under Armour page on BlogHer.com where you can read other bloggers’ posts!

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Reader Interactions

Comments

  1. Amy says

    May 10, 2012 at 12:25 pm

    Those slash capris are super cute! I’m also intrigued by the Yoga Bra. Their whole Studio line looks like fun!

  2. Rachelle says

    May 10, 2012 at 12:46 pm

    Is “I want everything on the Under Armor website” acceptable? I could always use more sports bras or running shorts, but specifically, the slash capris are pretty clutch.

  3. Rachelle says

    May 10, 2012 at 12:53 pm

    I tweeted: https://twitter.com/#!/RachelleRae/status/200643634691973121

    Won’t let me comment above 🙁

  4. Jon L. says

    May 10, 2012 at 1:30 pm

    I also like the response of “everything they make”. I love Under Armour and would like to get more of it!

  5. PaigeP says

    May 14, 2012 at 10:37 am

    I would love to buy a TON of their running socks. They are cute, and most importantly, comfortable!

    • Heather says

      May 14, 2012 at 10:41 am

      you have to post in the other comment box!

  6. Sherry Rini says

    May 15, 2012 at 9:56 am

    Definitely want to try out the Armour Bra!

  7. Toni says

    May 15, 2012 at 11:14 am

    I would love a new sports bra!!!

    • Heather says

      May 15, 2012 at 6:53 pm

      toni you have to comment in live fyre to qualify, in the post 🙂

      • Toni says

        May 15, 2012 at 7:31 pm

        Thanks, will do 🙂

Trackbacks

  1. Food Poisoning | says:
    May 14, 2012 at 8:29 am

    […] forget to enter the Under Armour sweepstakes, for your chance to win a $500 Under Armour giftcard and be sure to sign up for the new campaign! […]

  2. Progress…It’s a Beautiful Thing! | says:
    May 22, 2012 at 1:28 am

    […] If you haven’t yet, be sure to check out my page on the Under Armour What’s Beautiful site, and be sure to sign up yourself. On my page, I talk about my fitness goal of running a 27 minute 5k. I also show a video of how I plan to accomplish this goal. In case you missed my first post describing my goal, you can check it out here. […]

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I am Heather Montgomery, a 30 something southern girl living in Knoxville, Tennessee with my husband Bobby, 10-year-old daughter Emma Kate, and our goldendoodles Dolly and Luna. I’m just a regular girl who likes to workout, travel, hang with my family, text, and eat chips and queso. Be sure to check out my “about me” page for more info!
Thank you for visiting, and feel free to contact me with questions, (or for PR inquiries or press trip invites) at Support@HeathersLookingGlass.com.

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