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Through Heather's Looking Glass

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Content Monetization Checklist

Content Monetization Checklist:

Congratulations on taking the first step toward monetizing your influence! This checklist is designed to help you maximize your content’s earning potential by outlining key steps to take.

  • Define Your Niche and Audience:
    • Identify your target audience and their interests.
    • Determine your niche and what sets you apart from others in the industry.
  • Create High-Quality Content:
    • Develop a content strategy that aligns with your audience’s interests.
    • Produce engaging and valuable content consistently.
  • Build a Strong Personal Brand:
    • Establish your unique voice and style.
    • Create a cohesive brand across all your platforms.
  • Grow Your Audience:
    • Use social media, SEO, and collaborations to increase your reach.
    • Engage with your audience to build a loyal following.
  • Set Up a Media Kit:
    • Include your bio, audience demographics, and past collaborations.
    • Highlight your unique selling points and the value you offer to brands.
  • Identify Potential Revenue Streams:
    • Explore affiliate marketing, sponsored content, and product sales.
    • Consider offering consulting services or online courses.
  • Establish Relationships with Brands:
    • Research brands that align with your values and audience.
    • Reach out to brands with personalized pitches and proposals.
  • Diversify Your Income:
    • Explore multiple revenue streams to reduce reliance on a single source.
    • Test different monetization methods to see what works best for you.
  • Track Your Progress and Adjust:
    • Monitor your monetization efforts and their effectiveness.
    • Adjust your strategies based on analytics and feedback.
  • Stay Updated with Industry Trends:
    • Follow industry news and updates to stay ahead of the curve.
  • Adapt your strategies to reflect changing trends and audience preferences.

Remember, monetizing your content takes time and effort. Use this checklist as a guide to help you navigate the journey toward earning money from your influence!

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I am Heather Montgomery, a 30 something southern girl living in Knoxville, Tennessee with my husband Bobby, 10-year-old daughter Emma Kate, and our goldendoodles Dolly and Luna. I’m just a regular girl who likes to workout, travel, hang with my family, text, and eat chips and queso. Be sure to check out my “about me” page for more info!
Thank you for visiting, and feel free to contact me with questions, (or for PR inquiries or press trip invites) at Support@HeathersLookingGlass.com.

Please, no guest post requests. 🙂

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Recent Posts

  • Protecting Your Kids’ Eyes In the Digital Age
  • Late Spring Events Gulf Shores and Orange Beach
  • 6 Ways to Make Mother’s Day Special This Year
  • Exciting News: Allegiant Air Launches New Knoxville to Gulf Shores Nonstop Flight
  • 8 Orange Beach and Gulf Shores Activities that are Perfect for a Family Spring Break

 

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🚢 There are some things I never pictured doing 🚢 There are some things I never pictured doing on a cruise, but here we are! 

@virginvoyages is so unique in its offerings, it truly feels like they are listening to what their “sailors” want. (No Nickel and Dime-ing… tips, Wifi, Group Fitness Classes, Essential Bevvies, Dining, and entertainment - always included on these adult by design voyages!) 

Which of these things do you want to do on your next cruise? 

👉🏻Check out the 🔗 in my bio for up to $200 in onboard credit towards your voyage + their best discount of the year: 
75% off the second Sailor + up to $500 in Instant Savings!! 🎉

#virginvoyages #valiantlady #cruisevacation #cruiseshiplife #travelcreator
No time for the gym? Same. 🙋‍♀️ (ad) That No time for the gym? Same. 🙋‍♀️ (ad)
That’s why the Yesoul R1M Plus Rowing Machine is my new go-to for fun, full-body workouts at home — with zero guilt. 💪🏼✨

✅ Foldable & compact for small spaces
✅ Stream YouTube/Netflix etc. or Spotify while you row (hello, multitasking magic)
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Mamas, this is your moment to prioritize YOU — without sacrificing your schedule (or your living room).

🛒 Grab yours here: https://bit.ly/3SkLjrM (🔗 in bio)
Use code Heather for $100 off across their G1M series bikes, T1M treadmills, R1M rowing machines, and J1M recumbent bikes! 🙌

Check out: @yesoulfitness.official
#funcardio #yesoul #hometraining #fitnessmotivation #herstrength #mothersdayideas
Here is a look behind the scenes of when we travel Here is a look behind the scenes of when we travel for work. There’s a lot going on that you don’t see on my reels. 🤪

Super glamorous, right? 😬

#behindthescenes #contentcreatorlife #contentcreator2025
🔥 The 5-Minute Smashdown is ON! 🔥 No thawing 🔥 The 5-Minute Smashdown is ON! 🔥
No thawing. No smashing. No mess. Just juicy, crispy, caramelized perfection—straight from freezer to bun in 5 minutes flat. (Ad)

These @omahasteaks Smash Burgers are Built for the Grill™, and right now, you can get 16 FREE with your order. Yes… SIXTEEN.

Ready to taste the burger that’s flipping the script on dinner? Making it easier to grill even on those busy nights where you feel overwhelmed? 

👉 Tap the link in my bio to claim your burgers. 

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Just got back from the cutest cabin in Pigeon Forg Just got back from the cutest cabin in Pigeon Forge and had to share a travel hack for all my fellow moms planning summer getaways. 💡(ad)

We booked with @savvy_stay, which means no third-party fees, no fluff — just direct access to professional hosts and more room in the budget for fun. 🙌🏼 

They even have a price comparison tool on their site so you can see what you WOULD be paying if you went with “the other guys.”

Think: mountain views, family memories, and extra savings that actually make a difference. If Gatlinburg or Pigeon Forge is on your list, do yourself a favor and check out Savvy first!

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First @dollywood day of the season photo dump. 🦋 

Pro tip: Visit now. Between Easter and Memorial Day is the perfect time to go. We arrived at 4:30 and every ride was a walk on and we stayed until closing! Perfect weather, great memories, and many more to come. 💙

Cheers to 40 years, Dollywood! 🎢 

#dollywood #dollywoodthemepark #themepark #pigeonforge #dollywood2025 #dollywoodthemepark
Money doesn’t grow on trees, GF. 💰 🏀 

👉🏻Share with someone who understands and has a little broke sports loving bestie! 

#aaubasketball #sportsmom #sportsmomlife #girlsbasketball #basketballmeme #travelball #travelballparents

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