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Through Heather's Looking Glass

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Content Monetization Checklist

Content Monetization Checklist:

Congratulations on taking the first step toward monetizing your influence! This checklist is designed to help you maximize your content’s earning potential by outlining key steps to take.

  • Define Your Niche and Audience:
    • Identify your target audience and their interests.
    • Determine your niche and what sets you apart from others in the industry.
  • Create High-Quality Content:
    • Develop a content strategy that aligns with your audience’s interests.
    • Produce engaging and valuable content consistently.
  • Build a Strong Personal Brand:
    • Establish your unique voice and style.
    • Create a cohesive brand across all your platforms.
  • Grow Your Audience:
    • Use social media, SEO, and collaborations to increase your reach.
    • Engage with your audience to build a loyal following.
  • Set Up a Media Kit:
    • Include your bio, audience demographics, and past collaborations.
    • Highlight your unique selling points and the value you offer to brands.
  • Identify Potential Revenue Streams:
    • Explore affiliate marketing, sponsored content, and product sales.
    • Consider offering consulting services or online courses.
  • Establish Relationships with Brands:
    • Research brands that align with your values and audience.
    • Reach out to brands with personalized pitches and proposals.
  • Diversify Your Income:
    • Explore multiple revenue streams to reduce reliance on a single source.
    • Test different monetization methods to see what works best for you.
  • Track Your Progress and Adjust:
    • Monitor your monetization efforts and their effectiveness.
    • Adjust your strategies based on analytics and feedback.
  • Stay Updated with Industry Trends:
    • Follow industry news and updates to stay ahead of the curve.
  • Adapt your strategies to reflect changing trends and audience preferences.

Remember, monetizing your content takes time and effort. Use this checklist as a guide to help you navigate the journey toward earning money from your influence!

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I am Heather Montgomery, a 30 something southern girl living in Knoxville, Tennessee with my husband Bobby, 10-year-old daughter Emma Kate, and our goldendoodles Dolly and Luna. I’m just a regular girl who likes to workout, travel, hang with my family, text, and eat chips and queso. Be sure to check out my “about me” page for more info!
Thank you for visiting, and feel free to contact me with questions, (or for PR inquiries or press trip invites) at Support@HeathersLookingGlass.com.

Please, no guest post requests. 🙂

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I call it the lazy girl’s cookies ‘n cream dre I call it the lazy girl’s cookies ‘n cream dream cake—because it’s quick, no-bake, and made with love (and @BRCIceCream frozen treats 😉). #BlueRibbonClassics_Partner

This little recipe is one my mom used to make with me, and now I get to pass it down to my daughter. It’s messy, a little imperfect… and absolutely delicious. 💙

All you need is:

🍦  Blue Ribbon Classics Cookies ‘n Cream frozen hand-held treats

🍫 Whipped cream

🍪 Crushed chocolate sandwich cookies

➡️ Layer, freeze, slice, and enjoy!

Affordable. Easy. And honestly? A sweet memory in the making.

📍Find Blue Ribbon Classics hand-held treats near you. Link in stories.

#blueribbonclassics #brcicecream #makeitsweet #CookiesNCreamBar #NoBakeDessert #MomLife #SweetMemories #BusyMomHack
🌟 Giveaway!! 🌟 Escape to the peaceful side 🌟 Giveaway!! 🌟 

Escape to the peaceful side of the Smokies 🌿✨ 

Newly reopened @tremontlodge in Townsend, TN has everything you need for a relaxing getaway while still being close enough to all the excitement of Pigeon Forge:

• Spacious rooms & cozy suites 💛

• Indoor and outdoor pools + hot tub 💦 

• Fitness center 💪🏻 

• Complimentary breakfast buffet ☕️ 

• On-site game room + outdoor movie nights 🎥 

• Outdoor firepit lounge & BBQ area 🔥 

• Walking trails right on the property 🌲 

• A hidden speakeasy for the grown-ups 😉🍸

Just minutes from Cades Cove, tubing, and some of the best hikes in the Smokies! Right now I’m GIVING AWAY a two night stay at this serene resort!

Here’s how to enter:

- Follow @HeathersLG and @Tremontlodge
-Like this post 
-Comment your favorite thing to do in the mountains 
-Tag two friend in the comments (can tag more for more entries!) 

Bonus 5 entries! ✨ 
-Share on your stories and tag us so we can see! 

Not sponsored or endorsed by Instagram. Must be 18+ to enter. Closes July 3, 2025 at Midnight. Winner chosen on or around July 5th and notified by this account ONLY via DM and tagged on this post in the caption.
It was worth a shot. 🏝️ Share with someone It was worth a shot. 🏝️ 

Share with someone you want to “double check” with you! 🩷

#beachlife #beachlover #summervacation2025 #beachmemes
Future me had some thoughts during Prime Day 😂 Future me had some thoughts during Prime Day 😂 #Ad #NewChapter_Partner 

She’s tired, she’s juggling a million things, and she just wants to feel good without overthinking it. So this year, we’re prioritizing wellness while it’s on sale! 🛒 What’s in my Prime Day cart: 

✨@newchapterinc Every Woman’s One Daily Multivitamin – 20+ nutrients my body actually recognizes 
💪 Bone Strength Take Care – because #momlife is basically a full-contact sport and my bones need all the help they can get
 🧘‍♀️ Magnesium + Ashwagandha – my secret for calm & relaxation support 
🌿 All-Flora Gummies – dual-action gut support that tastes amazing (and with 55% less sugar!) 

👉 Add these to your Prime Day cart TODAY! Link in bio 
#NCxAmazonPrimeDay2025 #NewChaptervitamins
🏆 Backyard races, basketball showdowns, and tra 🏆 Backyard races, basketball showdowns, and trampoline flips — summer fun takes serious energy. And around here, the real MVP is a cold glass of @mayfielddairy Chocolate Milk. 🍫🥛 (ad)

And it’s not just any chocolate milk...it’s:
✅ Award-winning taste
✅ Rich and creamy
✅ Made fresh with local dairy
✅ From a trusted, farmer-owned brand that’s been bringing families together for generations 💛

Find it in the dairy aisle and make your summer a winner. 🙌 

#MayfieldMoments #ChocolateMilkWin #FarmerOwned #AwardWinningTaste #BackyardChampion #MomLife #SouthernSummer
We have been having a great June so far! We recent We have been having a great June so far! We recently spent some time in Pigeon Forge at @dollywood and @downtownflavortown, two of our faves. 

If you haven’t been to either, add them to your list! Dollywood has tons of great rides and shows (we are season pass holders so go often!) and Downtown Flavortown has amazing food, an arcade and duck pin bowling. They were kind enough to have us come visit and eat with them. 

Are you going anywhere fun this summer? 

#dollywood #downtownddlavortown #pigeonforge
From workout mode to errand mode 💪➡️🛒 th From workout mode to errand mode 💪➡️🛒 these Yvette Sports pieces do it all. Ad 

✅ Inclusive sizing
✅ Multiple color options
✅ Perfect for busy moms on the go

Whether you’re hitting the gym or just chasing your to-do list, you’ll feel supported and confident.

Check out the 🔗 in my bio to shop! Use code Heather20 to get 20% off at the 🔗! 

 #YvetteSports #MomLifeStyle #AthleisureGoals

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