It is a pretty well known fact that when runDisney puts it’s logo on merchandise, it’s going to be a big hit with runDisney fans. However, I think even they underestimated just how wildly popular the new collaboration between their brand and New Balance would be. In anticipation for the 2013 Walt Disney World marathon weekend and the Tinkerbell half weekend, New Balance produced 5,000 of their new shoe model, only to have the entire shipment they sent to Disney (they saved some for Tink!) sell out around lunchtime on the first day of the health and fitness expo! They quickly overnighted more pairs to the expo to have available on Friday, and were greeted with a line of eager fans ready to purchase this special product.
Inspired by Minnie Mouse, this is the Women’s version of the running shoe.
When I participated in the WDW marathon weekend meet up, the awesome folks at New Balance did a wonderful presentation talking about their shoe line, and how to know which model is best for you as well as how to avoid injury. It was a very informative session, and I think it was a great idea to bring them in to speak on the heels of such an important weekend for the brand.
Although the original shipment of shoes sold out, never fear, more will be available at the runDisney Fit for a Princess health and fitness expo on February 22nd and 23rd at Disney’s Coronado Springs Resort. I imagine they will sell out quickly as well, so be sure to arrive early for your chance to own a pair of these limited edition kicks of the New Balance 860 series ($125 + tax). I am hoping to get my hands on a pair as well! What an amazing feat for both companies, and I am sure this will be a beneficial partnership for years to come.
Check out this video below where the creators of this special shoe tell you a little about how they came up with the popular new design.
*Don’t forget registration is now open for the Tower of Terror Ten Miler!
QOTD: What are your thoughts on these shoes? Would you buy them? Do you think New Balance will make more versions of the shoe?